Getting to confident consensus around messaging

Learn what to do when marketing wants to use one messaging, sales another, and the CEO likes something completely different.How do you turn internal team misalignment into an agreement?

Harsha Kalapala (VP of Product Marketing at AlertMedia) joined us for a workshop to share his experience on how to get to a confident consensus around messaging. Watch this video to learn, what to do when marketing wants to use one messaging, sales another, and the CEO likes something completely different.How do you turn internal team misalignment into an agreement between what to say and in what order?