Wynter
Free Wynter Workshop

Building a PMM operating system in Claude

September 16, 2026 · 8:00 am PT | 10:00 am CT | 11:00 am ET

Most teams still start every AI task with a blank prompt. They explain the audience, messaging, proof points, and brand rules again each time. Eran Kinsbruner will show you how to turn your team’s knowledge and judgment into a reusable PMM system in Claude.

Eran Kinsbruner
Vice President of Product Marketing at Checkmarx

What you’ll learn

  • Why prompts alone do not scale—and how Claude Projects, Skills, and source files work together.
  • How to build Claude Skills that choose the right inputs, create the asset, and check the work.
  • A live workflow from one request to a finished PMM asset.
  • A five-step plan for turning one recurring PMM task into your first working Claude Skill.
See the full workshop details →
Eran Kinsbruner, VP of Product Marketing at Checkmarx
Eran KinsbrunerVP of Product Marketing at Checkmarx

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The workshop is 100% free. Register below and we’ll send you the recording if you can’t attend live.

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