How to tie market research to business strategy

Watch this workshop to learn how you can become a strategic partner to the executive team and use research and experimentation to influence the decisions that get made.

Experimentation and research can be the most powerful levers for growth in a business. But it has to be approached in a way it is aligned with how executive teams function. What the business leaders actually care about is tying market research to business strategy. Watch this workshop with Jeremy Epperson to learn how you can become a strategic partner to the executive team and use research and experimentation to influence the decisions that get made.