← Wynter Updates
PRODUCT UPDATE
AI & INSIGHTS
August 3, 2026

Bring Wynter research into the AI tools you already use

Connect Wynter to ChatGPT, Claude, Claude Code or Codex and bring eligible completed research into the AI workflow where you analyze, write and make decisions.

Your research may finish in Wynter, but the work that follows often happens in an AI assistant. A product marketer starts a brief in ChatGPT. An analyst explores patterns in Claude. A technical marketer works in Codex or Claude Code.

Without a connection, the evidence has to be copied, exported or explained again. MCP lets the AI tool retrieve eligible completed Wynter research as read-only context instead.

Connect the research once. Keep using it where the work happens.

Wynter supplies the customer evidence. Your AI tool can use that evidence to analyze, compare, summarize or draft without you manually carrying the study into every conversation.

Choose how you work

Use OAuth in ChatGPT or Claude, or a personal MCP token in Claude Code or Codex.

ChatGPT & Claude

Connect through OAuth from the custom connector flow and approve access in Wynter.

Claude Code & Codex

Create a personal token in Wynter and add the Wynter MCP server to your AI client.

More of your research

Use eligible completed surveys, message tests and preference tests without reconnecting.

Wynter Company data screen with instructions for connecting ChatGPT or Claude through MCP.

Wynter’s Company data area includes the current setup instructions for connecting ChatGPT or Claude through OAuth.

What research is available

The connector can list and read eligible completed surveys, message tests and preference tests. Message tests include full page, landing page and pricing page tests.

Tests using a custom audience and freemium tests are not exposed through MCP. Existing connections pick up newly supported test types automatically.

Your research remains read-only

MCP gives connected AI tools access to research context; it does not let them edit or launch tests. Contact details typed by respondents are removed before results are served. Very large studies are returned in explicit parts instead of being silently cut.

Connect from Company data

Open Company data in Wynter and choose the connection that matches how you work. ChatGPT and Claude use the OAuth connector flow. Claude Code and Codex use a personal Wynter MCP token. The setup page shows the current MCP server URL and the exact steps for each client.

What this does not replace

Wynter remains the source of the research. MCP changes where you can work with the evidence after a study is complete. Use the Wynter results experience when you want the original study view; use MCP when you want that evidence inside another AI workflow.

Start with a completed study

Connect your AI tool, ask it to list your completed tests, then bring the relevant study into the task you are already doing: analyze themes, compare evidence, prepare a brief or draft with the customer voice in context.