Product-based differentiation is going away.

Win on messaging.

Wynter helps B2B companies convert more best-fit customers through message testing.

Get feedback on your messaging from people you're marketing to.

B2B product marketers use Wynter to learn which parts of the messaging convert more customers and what turns them off.

Conduct message testing for website, ad, and email copy.
Test with verified B2B audiences: target by job title and industry
Get qualitative insights on what your prospects think about you.

Set up a test in minutes, results in 12-48 hours.

Start seeing your product the way your customers see it.

Wynter gets you data on where your messaging misses the mark, so you can fix it and convert more customers.

This is what the messaging test results look like:

‍Wynter is the only message testing tool for B2B which gives you insights from your target audience. Set up a messaging test in minutes, get results in 12-48 hours. ‍

Getting your messaging right is almost as important as getting to the right product

The symptoms of ineffective messaging aren’t easy to spot.

You probably collect and analyze almost every imaginable metric, but how do you know your messaging is working?

That's where message testing comes in.

B2B research panels: target audiences by job titles, industry, company size

Tap into our proprietary on-demand network of screened professionals. Everyone is hand-vetted and validated through LinkedIn.

Target 30+ job functions. New audiences added monthly.

Learn how our B2B panel is built.

Win with better messaging

They use Wynter for insights and impact

B2B companies use Wynter to build messaging that works.

Set up a test in minutes

Brad Kilpatrick

Ramsey Solutions
Senior Director

We saw a 15% increase in conversion rate from the insights gained from our first test and it took less than 5 minutes to setup and less than a day to get results back.

Elliot Roazen

The Hub, Unilever
Growth Marketing

Wynter has been a real game-changer for our innovation funnel. Being able to first test copy before it ends up on a new sales page gives your experiments a head start.

Paul Zalewski

Verblio
VP Marketing

Wynter is so good I almost don't want to tell anyone about it so it can be my secret weapon

Scott Tousley

HubSpot
Head of Marketing

We uncovered a handful of unknown insights and recurring themes from our Wynter research. It's been incredibly valuable. I'd highly recommend Wynter as a way to dive deeper into the 'why' when analyzing website or onboarding funnel points of confusion.

Marcus Taylor

Venture Harbour
CEO

The average price people are happy to pay has increased over 10X by changing our positioning thanks to Wynter. So yeah... I'm sold

Iterate fast, grow faster

Get a personal tour.

Book a demo

See sample reports

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“Copytesting has been a real game-changer for our innovation funnel. Being able to first test copy before it ends up on a new sales page gives your experiments a head start.”

Elliot Roazen

Acquisition Marketing @ The Hub, Unilever's in-house innovation center

This! >> @unbounce data science findings (40k landing pages) show copy (28%) was 2x as influential as design (13%) in why visitors converted.
— Oli Gardner (@oligardner) May 27, 2020

Win on messaging.

Most popular audiences:

IT managers

Product marketing managers

Operations directors

Human resource managers