Usage-based pricing

Each test you run takes a certain number of credits. The credit amount is determined by the seniority level and quantity of the people you want to hear from. Instant quotes inside the app and in the pricing calculator.

Included with all Wynter Plans

Unlimited seats
Premium audience segmentation filters
Ask custom questions in your tests
Results in just 12-48 hours

Pay-as-you-go

Just pay for what you use. No credit card required until you launch a test or a survey.

Sign up now

Costs less than making the wrong go-to-market decisions.

Pay-as-you-go tests cost 50% more

Elite

Target customer obsessed. Includes managed test setup and research advisory.

Starting from $29,000 / year

Everything in Pro
Dedicated research advisory
Managed test setup and results analysis

Book a demo

Pay-as-you-go tests cost 50% more

Pro

Best if you run tests and surveys monthly.

Starting from $19,000 / year

Everything in Lite
Research advisory
Lowest cost per test
Screener questions

Book a demo

Pay-as-you-go tests cost 15% more

Lite

Best if you run tests and surveys quarterly.

Starting from $6,990 / year

Unlimited seats
Premium audience segmentation filters
Ask custom questions in your tests
Results in just 12-48 hours

Book a demo

Yes, it's not cheap. There are also thinner steaks, smaller cars, and larger risks.

How our pricing works

Create your audience
Choose the desired seniority level - specialists, mid-level or senior leadership.

Choose participant quantity.
Select the number of respondents you want to hear from - 15, 30, 50 or 100 people.

No platform fees
Subscription plans add credits to your account to pay for your tests.

You'll be in good company.

A powerful suite of product marketing research tools to help you win on messaging.

Common questions

Do I need to get a subscription?

Do I have to sign a long-term contract?

How do credits work?

What do seniority level and ICP mean?

These marketers use Wynter to get their buyer insights

B2B companies in SaaS and ecommerce turn to Wynter to build messaging that works.

Book a demo

Jess Petrella

Director of Product Marketing

Unbounce

The quality of responses is a 10/10. Possibly the most difficult thing to achieve: your product delivers better than advertised.

Deborah Kelson

VP Marketing

Switchboard

We are running our 7th test today. we love the ability to get insights very quickly, make tweaks, and test again

Paul Zalewski

VP Marketing

Verblio

Wynter is so good I almost don't want to tell anyone about it so it can be my secret weapon.

Marcus Taylor

CEO

Venture Harbour

The average price people are happy to pay has increased over 10X by changing our positioning thanks to Wynter. So yeah... I'm sold

Brad Kilpatrick

Senior Director

Ramsey Solutions

We saw a 15% increase in conversion rate from the insights gained from our first test and it took less than 5 minutes to setup and less than a day to get results back.

Scott Tousley

Head of Marketing

HubSpot

We uncovered a handful of unknown insights and recurring themes from our Wynter research. It's been incredibly valuable. I'd highly recommend Wynter as a way to dive deeper into the 'why' when analyzing website or onboarding funnel points of confusion.