Subscribe to future workshops
Search for any B2B software solution on Google right now. Reddit threads dominate the first page. AI overviews pull answers directly from subreddit discussions. Your buyers are making decisions in conversations you're not part of.
Reddit has quietly become the underground authority shaping B2B purchase decisions. Anonymous users debate which vendors to trust. Brutal product comparisons happen in real-time. Most brands have no idea how to navigate these conversations without getting burned.
The good news: Ross Simmonds has cracked the code on turning Reddit from your biggest blind spot into your most powerful growth channel. He’s developed a proven system for showing up authentically where buying decisions actually happen and integrating it seamlessly into your SEO and AEO strategy.
This 30-minute masterclass reveals:
• Why Reddit is dominating SERPs and AI Overviews — and what that means for organic visibility and buyer research
• The “Lurk, Listen, Leap” framework for authentically engaging on Reddit without getting flagged or banned
• How to future-proof your brand’s discoverability as AI models increasingly pull from community-driven platforms
