Karolina Kurcwald

Brand messaging strategist

Linguist and writer turned marketer. After many years spent on the inside of a SaaS marketing department, Karolina now consults and writes for SaaS and B2B tech brands, helping them find and communicate what sets them apart from their competition.

How to create brand messaging that hits the spot for your audience

How to use a value proposition canvas for your brand messaging

Get insights from your target buyers (ICPs) in under 48 hours

One platform for message tests, ICP surveys and brand tracking for B2B tech marketers