Which test should I run?

Full page messaging test

This product is for testing the messaging of a whole page.

In addition to the whole website messaging, you can highlight 3 areas you want granular feedback on (paragraphs, headlines, sections).

Questions

In this test, you can ask 2 open-ended and 3 Likert scale questions per highlight.

And up to 5 open-ended or likert scale questions regarding the overall experience.

You can use our pre-made questions or write your own.

Wynter messaging test highlights

Extra highlights

For an additional fee, you can add extra 4 highlights (7 in total is the maximum)

Each extra highlight costs $100, but currently, there is no self-serve way to purchase these.

If you are interested in extra highlights, please contact us.

We will then send you a Stripe invoice with a payment link and add the additional highlights to your test.

Preference tests

This product is for comparing different creatives against each other. And finding the "winning" one.

These creatives can be full-page designs, value propositions, or even cold email templates. Basically, anything that can be an image.

You can ask 2 questions in this test.

• One for selecting the right creative (which one resonates the most? which one is the most compelling?).

• And the other one for getting additional information (what made you choose this one? what stood out in this creative?).

You can use our pre-made questions or write your own.

Buyer intelligence surveys

These are for surveying people about their problems, needs, jobs-to-be-done, etc.

You can ask all sorts of questions you want to know the answers to.

If needed, you can embed photos or videos to each question.

Inside the app, you'll see the different versions of this product.

• Pains and gains survey,

•Jobs to be done survey, etc.

These are just surveys populated with pre-made question templates.

You can launch your own survey from a scratch

 

Video tests

Videos of people representing your ideal customer profile walking through your site and thinking out loud.

Panelists will record a screen share video with voiceover. We’ll send you the recordings along with auto-transcripts.

Best if you need the panelists to navigate your site and interact with it.

You’ll discover additional insights regarding how panelists perceive your website and what emotions they are going through