Outbound email testing
Triple your outbound email response rates.
Figure out what messages hook your target audience and what you should cut from the current pitch.
Triple your outbound email response rates.
Figure out what messages hook your target audience and what you should cut from the current pitch.
What if you could know what aspects of your outbound emails resonate with your target audience?
What about knowing what's preventing them from booking a call?
That data would help you optimize your emails, so you'd get more responses and score more meetings.
Wynter can give you this data in 12-48 hours.
Learn which of the arguments you're making are actually interesting and discover the main objections people have.
All that's left is for you to optimize your outbound email templates so you can get significantly better response rates.
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But it's not hard to avoid writing a terrible one.
Most outbound emails are ridiculously long (the biggest offense), egocentric ("I'd love to show", "I just wanted to reach out", etc), and fail to resonate with the recipient.
1. Use a clear, concise, and short subject line.
2. Personalize for every single person.
3. Keep the email as short as possible.
4. No small talk, no signoff, no exclamation marks.
5. Don't apologize for bothering.
6. Add a time-sensitive offer to get people to act now.
7. Go over the core pain points you're solving.
8. Focus on why your brand matters and how your product is different.
9. Tap into your trust factors. Mention other clients in their industry and what results they got.
10. Ask for minimal effort but never leave out the call-to-action.
It's difficult to nail this.
This is why you should do message testing for outbound emails. In turn, you'll learn how your email resonates with the people you're emailing to.
Wynter puts your email in front of your target audience, showing you if your email copy hits home as well as what needs improvement.
... and triple your replies count.
