So, you think you understand marketing?
Marketing feels harder than ever. B2B marketers are under pressure from every direction. Shrinking attention spans, tighter budgets, and tactics that no longer land the way they used to.
The game has completely changed, but most teams are still running the old playbook. And when numbers slip? The default response is always the same: do more.
Alina Vandenberghe, the co-founder of Chili Piper is here to show us a different way. She'll break down exactly how to cut through the noise and build marketing that actually moves the needle.
Join us for a 30-minute masterclass revealing:
- Why capturing attention today takes more than just “good content”
- How humor and helpfulness actually drove 800K+ and 1M+ organic impressions
- How to orchestrate campaigns across complex buying journeys, even with limited resources
You'll walk away with:
- A clearer understanding of how to build marketing that gets noticed and drives revenue
- A tactical blueprint of 38 tested growth plays
- A repeatable framework for orchestrating plays across a segmented B2B funnel
100% free. Wednesday, August 6th, 2025
08:00 am PT | 10:00 am CT | 11:00 am ET
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